Excel in Search With This Competitive Analysis Template


Sizing up your competition is key to understanding where your site is performing well and where it’s lagging behind. A good competitive analysis helps you:

  1. Identify important industry trends that may impact your strategy
  2. Benchmark against others in your space, and
  3. Uncover what’s working for market leaders that might also work for you

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Find Competitor Keywords and Grow Your Traffic to New Heights

find your competitors keywords

Finding competitor keywords is a clever way to take your keyword research, and your site’s traffic, to new heights.

Discovering the keywords your competitors target:

  • Gives you a glimpse into what is working for them
  • Reveals new keywords you might not have thought of
  • Uncovers opportunities for you to create new content and boost your search engine rankings

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Win More Business with Alexa’s Site Screener

bullseye find new business with site screener

Are you tired of spending your time digging endlessly for qualified prospects? Would you like a quick and efficient way to uncover new leads and viable business opportunities?

At Alexa, we’ve harnessed the power of our global panel of internet users to bring you an easier way to perform market research in an industry category, discover business or investment opportunities, and boost lead generation efforts with selectively qualified leads. Continue reading

Customer Spotlight: How Overland Sheepskin Co. Builds Partnerships & Taps New Markets with Alexa

overland sheepskin co. slippers

Analytics is an undeniable part of the many strategic business decisions made each day. Sometimes, analytics shows us where we stack up relative to competitors. Other times, we call on analytics to help us pinpoint gaps in our strategy and opportunities to boost performance. For Overland Sheepskin Co., analytics is an important part of identifying influential marketing partners and growing its customer base. Continue reading