Customer Spotlight: How Recruiterbox Leverages Alexa Site Audits for Growth

recruiterbox logo for customer spotlight

In San Francisco, the ebb and flow of the city’s startup economy is apparent. People come en masse to the area for the abundance of new opportunities, and teams shift and change dramatically every month. With this ever-changing human resource makeup, San Francisco-based Recruiterbox aims to streamline and organize the hiring process, leveraging analytics as a key catalyst for growth. Continue reading

Using Keyword Research for Competitive Advantage

search bar results for choosing the right keywords

Your SEO strategy is a crucial part of your site’s competitive strategy, and is a key driver of your site’s traffic. With the vast majority of product purchases starting with search, SEO is a critical marketing tactic. Arguably, the foundation of a successful SEO strategy is keyword management. Alexa customers tell us that monitoring and optimizing SEO keywords is a key area of strategic focus for growth and competitiveness. This comes as no surprise. Keywords are the building blocks of search and are the window to discovering customer intent and need. The right keyword strategy can drive more qualified traffic, convert more customers and secure more leads. Continue reading

Infographic: The Anatomy of an Alexa Site Audit

alexa technical site and seo audit

Regular technical site audits are a critical part of optimizing your website’s performance and your visibility in organic search. With algorithms and best practices changing constantly, a regular site audit is the key to making sure your site continues to drive traffic, boost conversions, and deliver sales. Unfortunately, site audits can be a tedious process. And it’s common to feel overwhelmed when getting started. Continue reading

Now Available: Image Downloads, Data Visualization, and More

New-Alexa-Features

We promised this would be a big year for Alexa, with a trained focus on our customer, and we’re off to a great start. We just released a better, faster, and cleaner Alexa Site Audit and today we are happy to announce even more improvements. This time, we’re rolling out UX/UI enhancements that promise to make your life easier and your workflow more efficient. Continue reading

The Best of Digital Summit Phoenix 2015

Digital-Summit-Conference-Alexa

Two weeks ago I had the fantastic opportunity to attend Digital Summit – an all-things-digital marketing conference that takes place in 6 locations across the nation. This month, TechMedia took its largest live media event to Phoenix. And aside from the beautiful weather, the true crux of the trip was the chance to interact with more than 800 leaders and professionals in the digital marketing space. Continue reading