Monday, November 29, 2004
It looks like Alexa's rankings overstate US and China users (no surprise there) and understate most other regions... if Nielsen's numbers are correct.
Wednesday, November 24, 2004
Well, no. As any webmaster can tell you, the vast majority of referrals come from Google. Yahoo and MSN (microsoft's search site) are miniscule by comparison.
Data here confirms it. I pulled the figures shown here out of Alexa's traffic details. I'll check back in a few months, but it looks like the story hasn't changed. Google dominates. Releasing an engine as good as Google is not enough. It needs to be better... much better.
Tuesday, November 23, 2004
Alexa Engineer Jonathan put together this breakdown of Alexa traffic by country. The chart uses IP Address geolocation to pinpoint the country of origin for all Alexa Toolbar users. The results are a little surprising...
It would be interesting to see how this compares to other published estimates of Internet users by country.
Burger King's recent foray into the interactive marketing tie-in Chicken Fight seems to have a limited appeal, having reached only nearly eighty per million Alexa users since its launch in October. Perhaps a video game in which you instruct a chicken to peck at his opponent is not so appealing as the gartered minion scenario.
Beer.com, having taken a page from the winning BK playbook, launched their virtual bartender, a buxom blonde who'll deliver almost anything you order. Judging by the fact that they're reaching nearly two thousand per million Alexa users, at least the web tie-in is clearly popular.
Seems we're fonder of love than war when it comes to amusing web marketing.
In addition to results likely better oriented toward scholarly pursuits, the new service also includes links to citations and the ability to locate the book or journal in a library in your zip code. Finally, a way to use the Web to write your papers without raising the eyebrows of your professors when you cite The Onion.
Monday, November 22, 2004
What could make FireFox better? Built in Alexa What's Related feature, like native Mozilla browser.
- Search Engines -- new engines. Interesting tidbits about the search world.
- Browsers -- alternative browsers and new browser technologies.
- Technology Trends -- Gadgets, gizmos, and trends in gizmos
- Other -- Non-technology stuff. Arts. Music. Society.
Some recent examples, that might have been in our blog.
- Microsoft announces new search engine
- Google announce super-sizing of their index
- Webmasterworld conference featuring Alexa
- Alexa releases AWIS
- Interesting sites: fuckthesouth.com weresorryeverybody.com
- News: Laziness caused by genes... Fight breaks out a pacers pistons game. Jet crashes, killing all on board, en route to pick up Bush Sr... Search & KMart join sinking ships.
And more... So stay tuned and keep your suggestions coming: email@example.com.