Bit.ly and Tinyurl.com - Followup

I just wanted to quickly follow up on my previous post about bit.ly and tinyurl.com on May 7. At the time of that post Tinyurl was the undisputed king of the hill of all the URL shorteners (sites that take your long URLs and make them short for convenient posting to blogs, facebook, twitter, etc..) I predicted that Twitter's switch from Tinyurl as the default URL shortener to Bit.ly was going to upset Tinyurl's leadership position. So how did I do?

Take a look at the Daily Pageviews graph below.

In just one short month Bit.ly has gone from having 1/3 of the pageviews of Tinyurl to having 30% more.

When it comes to pageviews, Bit.ly is now king of the hill.

When it comes to visitors, Tinyurl still wins, but not for long. Alexa's Daily Reach graph indicates a steady decline in Tinyurl visitors and a meteoric rise for Bit.ly. In just two more weeks Bit.ly will take over to become the undisputed king of the URL shortening hill.

I am not acquainted with the details of the deal between Twitter and Bit.ly, or the reasons behind the switch from Tinyurl, but I am certain of this. This seemingly minor change represents a big deal to both Tinyurl and Bit.ly.