Let's first take a step back, though. Did you know that in addition to the global Alexa Traffic Rank, we rank websites by country as well? Okay, you probably did. The Top Sites by Country lists have been available for quite some time, and the Alexa Traffic Detail pages display the Alexa Traffic Rank broken down by country. For example, Google currently has a global Alexa Traffic Rank of #1, but is ranked #3 in Turkey and #11 in Japan. The Alexa Traffic Detail pages also give estimates for how the users of websites are distributed by country. In the example of Google, not quite 40% of people who visit Google are in the US, while almost 10% are in India, etc.
If you click around and look at the Traffic Detail pages for various website and pay attention to the distributions of users by country, it should come as little or no surprise just how international many sites are. After all, there are people all over the world surfing the web, right now. At Alexa we realize that that webmasters in countries like China, Turkey, and Germany, for example, might not care how well their website is doing in the USA or even globally, and we try to support all webmasters and enthusiasts regardless of where they are located or where their visitors are from.
To help make it easier to quickly tell which country a site is most popular in, we have added the traffic rank in the country where the site has the most visitors to the top of the Traffic Detail pages, next to the global Alexa Traffic Rank. For example, Google has an Alexa Traffic Rank of #1 and a Traffic Rank in US of #1. On the other hand, the popular Chinese search engine Baidu (shown in the graphics) has a global Alexa Traffic Rank of #9, but is the #1 site in China. This data isn't new, of course. As discussed above it has been available on the Traffic Detail pages for some time. What is new is a quick and easy to to see how a site is ranked globally as well as in the country where most of its users are.
