As you create a 2017 editorial calendar, performing keyword research will help you get an edge over the competition and produce content your readers and potential customers want to see. Use these tips to identify keywords and topics that can grow your SEO authority, attract readers, and engage your audience.
The first step in working with a new SEO client is creating an SEO audit report.
An SEO audit helps you evaluate the current state of the client’s site and create a roadmap for improvements. You can see where the client is succeeding, failing, and making mistakes. And in the process, you get the information you need to create a client-facing document that describes problems and what you will do to fix them. Continue reading
Through guest blogging outreach, you can tap into existing, relevant audiences and introduce your brand to a big batch of new readers. Continue reading
You can spend less time securing clients when you have an SEO Proposal Template that allows you to create a new project outline in a matter of minutes. Continue reading
If you are creating content for your website without a strategy or have clients who haven’t tracked any of their on-site content creation, it’s probably time for a content marketing audit. Continue reading
Remember the good ol’ days when SEO was straightforward? You follow a formula, check all the boxes, and get at least some results. Continue reading
There’s a low hanging fruit opportunity for on-page optimization in SEO.
And it’s all about existing content optimization.
On-page optimization in SEO is the process of maximizing the results your content achieves from search engines, including improvements in rankings, organic traffic, and conversions. Continue reading
If you’d like to know how to rank on Google, the short answer is…
Create SEO content that people love, and search engines can crawl and understand. Continue reading
Do you want your SEO content to rank on the first page of Google?
It’s easy to get stuck on the many SEO best practices and lose track of who you are ultimately trying to reach… Continue reading
SEO content is the foundation of, well, SEO.
Think about it. You can’t get the #1 position on Google without content. Continue reading