Top 5 Benefits of Alexa Certified Metrics

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We know that choosing the right web analytics provider can be a daunting task. You want metrics you can trust. You want to track 100% of your traffic. And most importantly, you need to present your best to potential advertisers and investors.  Alexa’s Certified Metrics is your solution for on-site analytics, no matter your site’s size.  Below are 5 key benefits of certifying your site:

1. Count 100% Of Your Real Traffic

By installing Alexa’s Certify Code on your site, Alexa will begin directly measuring and reporting on your site’s traffic. This provides you with invaluable insights into your site’s performance. In contrast to other analytics services, such as Google Analytics, we ensure all of your site’s traffic is being counted.  We do this by reviewing your site every month and alerting you if pages of your site are missing the Certify Code.  This is important because no code = no traffic data.  As a result of our monthly site scans, you can feel confident that all of your site’s traffic is included in your Certified Metrics.

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In addition, Alexa Certified Metrics only counts real traffic. This means we filter out web crawlers and other extraneous “noise” which can artificially inflate your metrics. We only count traffic when your website’s URL appears in the browser address bar.  This provides you a clear picture of your true traffic metrics, allowing you to make better business decisions based on genuine data.

RealTraffic2. A More Accurate Alexa Rank

Once your site is Certified, you can choose to base your site’s Alexa rank on the directly measured Certified Metrics instead of estimated data. This will give your site a more accurate and more stable Alexa rank.

Insider Tip: It takes 21 days to gather enough data to properly rank your website.

3. Better Analytics Reports

Alexa Certified Site Metrics’ straightforward UI allows you to quickly identify meaningful changes to your site’s traffic.

The Alexa Certify dashboard displays your metrics in context and overlays the current period with a previous time period. At a glance you will be able to monitor and identify significant traffic spikes and drill down further to learn why.

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4. Monitor Your Site’s Performance

If you’ve ever experienced a sharp downward trend in your site’s traffic, you know it is crucial to quickly isolate the root cause. Is the cause due to a problem on your site or an external event? Alexa Certified Metrics makes performance tracking easy by continually monitoring your site’s uptime.  We display your uptime next to your traffic graphs – allowing you to cross-correlate traffic trends with your site’s availability and/or technical issues.

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5.  Publish Your Metrics to Boost Advertising Revenue

Showcasing your traffic stats and true audience size can help you attract potential business partners, investors, and advertisers. After certifying your site, you can choose to publish your Certified Metrics including Unique Visitors and Pageviews on your site’s public Site Overview page.CertifiedRank

Of course, we also provide the option to keep these metrics private if you wish. However, providing influencers an accessible snapshot of the data associated with your website (e.g. your Alexa rank and traffic trends) offers a credible look at your performance and investment potential.

Why wait? Alexa Certified Metrics is available as part of all Alexa Pro plans. Get measuring today and sharpen your competitive edge. 

Greg Orelind

Greg is a Senior Product Manager at Alexa. When he’s not busy making Alexa’s products better, you can find him biking, hiking, and camping around California. This includes trading the standard commute for a scenic bike ride over the Golden Gate Bridge every day. Greg holds a Master’s Degree in Mechanical Engineering from University of Illinois at Urbana–Champaign.

Latest posts by Greg Orelind (see all)

About Greg Orelind

Greg is a Senior Product Manager at Alexa. When he’s not busy making Alexa’s products better, you can find him biking, hiking, and camping around California. This includes trading the standard commute for a scenic bike ride over the Golden Gate Bridge every day. Greg holds a Master’s Degree in Mechanical Engineering from University of Illinois at Urbana–Champaign.

  • Thank you for the help greg

  • Orhan YILMAZ

    Alexa da ön arama ayarlarını nasıl yapabiliriz?
    Örneğin : tedarikcimden.com olarak wen sitesini nasıl aktivite ederiz?

  • Hi, I run http://www.chinese-wife.com that introduce woman to man for marriage. The website is currently in a dessert even having Alexa toolbar installed a month. I am willing to pay some fee for help lifting the Google rank. But I do not understand why I need to continue to pay high monthly fee, as most work is done at the beginning.

  • We run our site http://www.coinspeaker.com . It is very helpful article for us to improve our traffic rank, thanks.

  • Thanks for the advice I will try soon “Alexa Certified Metrics” for website: http://www.jurnalul24.ro/ to see the effects of this campaign.

  • Hi, Thanks for reaching out. Alexa isn’t associated with dmoz.org so you will need to reach out directly to them to answer your question. However, if you are interested in claiming your site on Alexa, you can start here: http://www.alexa.com/siteowners/claim

    Hope this helps. Please let us know if you have any additional questions.

    Thanks,
    Alexa Support

  • doris

    why do i need to put my credit card info when i choose free trial. there is no true free trial?

  • We run our site http://tandk.com.vn . It is very helpful article for us to improve our traffic rank, thanks.

  • Tessy Jerry

    My name is TESSY JERRY FROM USA, I head that he was having an affair with one of my closest friend and I was very upset and worried so a friend of my advice me and told me if I still love my ex and if I really want to have him back so I told her yes, and she ask me to contact Dr. ADAGBA the spell caster and I did although I never believe on spell so he gave me something when he was casting the spell and ask me to say my wishes on it and after the casting of the spell a receive a phone call from my ex and was ask me at which I did and now we are back together again I’m so happy and I wish not to ever have this mistake again in my life. I will also advice anyone with this kind of issue to contact him for help he is really nice on phone and always there to answer you question giving you the good advice that you need. his email is adagbaspiritualtemple@yahoo.com

    ……………

  • Thanks!

  • Thanks for the advice I will try soon “Alexa Certified Metrics” for website: http://wpcity.net/ to see the effects of this campaign.

  • Hi,

    Thanks for reaching out. Average load time is available to Alexa Advanced subscribers as part of the Full Site Audit.

    Additional details about our site audits can be found in this FAQ: https://support.alexa.com/hc/en-us/articles/200397370-What-are-Alexa-Audits-

    Best,
    Alexa Team

  • Tohidur Rahman

    Nice tunes.
    tipsguru24

  • Great post. I’m thinking about starting to work with you to analyze the traffic to my website

  • I have problems about certify metrix, eventhough ı have pasted the code to my web, the percentage seems as 2%. I am trying my best, but the result is same, I am getting sick in my brain. any support I would be appreciated

  • মামুন

    Hey ! Many thanks for your article. It will help us very much.

  • a very nice and wonderful piece of information

  • Urduvilla.blogspot

    i Will Try Alexa Certified Metrics Thank You.

  • Agreed, Thanks for sharing.

  • when we want to create an account we can use 7 days trial and alexa provide a code for Real Traffic which used in head tag…
    my question is, after 7 days is that code useless? or still take effect on alexa ranking?
    thanks

  • nomark

    What does Alexa do with the data it collects from the websites who certify?

  • Hussni Chammout

    Hello, I am being asked to put the code in over 4,000 Pages to be certified… That is a huge task, it there a simpler way?

    • Laxman suthar

      Use Php Include Tag

  • Thank you for the useful information
    Does any of Alexa subscription plans helps in backlinks.

  • Thanks 🙂

  • Will see if it works for GBRI