Category Archives: Site Owners

5 Cool Things You Can Do For Free on Alexa

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If you have been searching for free, easy-to-use web analytics tools, then look no further.  Alexa offers several powerful and insightful competitive intelligence and on-site analytics services just for you. Whether you are a digital marketer or a site owner, we can meet your needs.  Whoever said the “best things in life are free” may have been on to something.

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Get The Competitive Edge: Why Analyzing Your Competition Matters

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Today every website has an on site analytics solution in place.  On site analytics give you a detailed picture of what’s happening on your own site — how many people are visiting, where they are coming from and what they are doing on your site.  This is all fine and good.  You do need this data.  However, most on site analytics services provide an over-abundance of detailed information in dozens of different reports and it can quickly become overwhelming.  What should you pay attention to?  And, what’s good enough?  Is a 36% bounce rate good or bad?   Continue reading