2 minute read

We promised this would be a big year for Alexa, with a trained focus on our customer, and we’re off to a great start. We just released a better, faster, and cleaner SEO Audit Tool and today we are happy to announce even more improvements. This time, we’re rolling out UX/UI enhancements that promise to make your life easier and your workflow more efficient.

Here are our three newest features.

Telling the Story

Working with large amounts of data and analytics can be time consuming and confusing. When you manage handfuls of expectations and responsibilities daily, it can be overwhelming to make sense of the bigger picture. We’re making strides in providing you better data visualization that helps you do just that. With clearer visualization for Reputation Metrics and Traffic Sources, you can see quickly where you’re ahead of the pack and if you’re falling behind. This way, you can delve deeper into root causes, focus your strategy, and optimize your spend.

traffic-breakdown-data-visualization

reputation-metrics-data-visualization

One-click Image Downloads

Presentations are a way of work-life, for companies of all sizes. And we know that when you have to deliver that killer performance report you want the graphs to back you up. Now you can download any image on your Site Comparisons page with one-click and add it to your presentation, report, or digital content. Our brains process images 60,000 times faster than text, so move your audiences with images as compelling as the numbers you deliver.

engagement-metrics-data-visualization

CSV Downloads: Keyword Data and Sites Linking In

Finally, now you can download total Keyword and Sites Linking In lists in CSV format for easy analysis and tracking. Manipulate and model your data freely against your unique business initiatives and continuously benchmark against your distinct competitive set. All Alexa Pro subscribers can export Sites Linking In lists by clicking the Export icon. Advanced and Insight subscribers can access Keyword lists the same way.

These new features, and those to come, are all derived from your customer feedback. Through your surveys, interviews, and more, you help us understand how you work with and present data. Ultimately, Alexa is the tool to answer your most critical business questions and should mirror the workflow you engage with daily.

Stay tuned for more to come.